Callum Wilson
The Power of Branded Podcasts

One often overlooked avenue for engagement is through editorial content. In this blog post, we'll explore how brands can effectively integrate editorial storytelling into their marketing strategies to resonate with their audience and drive commercial success.

The Power of Branded Podcasts
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The Best Finance and Investing Podcasts in 2023

The Best Finance and Investing Podcasts

Whether you’re brand new to the game or an expert looking to learn new tricks, these podcasts will help you climb to the top of the investment ladder. 

The Best Finance and Investing Podcasts in 2023
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What Podcast You Should Listen to Based on Your ...

What Podcast You Should Listen to Based on Your Astrological Sign

Looking for a podcast that suits your sign? Here is a breakdown of which podcast you should listen to based on your star sign!

What Podcast You Should Listen to Based on Your Astrological Sign
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The Best Podcasts To Learn About AI

The Best AI Podcasts

Since the launch of Chat GPT, AI is everywhere. We’ve listed the podcasts that are at the forefront of the machine-learning conversation and are diving into the business and ethics of the AI boom.

The Best Podcasts To Learn About AI
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Podcasts That Were Turned Into TV Shows

Podcasts That Were Turned Into TV Shows

With streaming services requiring a never-ending stream of new content, it’s no surprise Netflix and Disney Plus are turning to podcasts for new ideas. Here are 7 podcasts that have already been adapted for TV.

Podcasts That Were Turned Into TV Shows

Branded podcasts

How Much Branding Should My Podcast Have?

How Much Branding Should My Podcast Have?

How much branding should my podcast have?

It takes multiple factors working together in harmony to create a successful branded podcast. But how much branding is too much branding?

Should You Convert Your Blog into a Podcast?

Should You Convert Your Blog into a Podcast?

Should You Convert Your Blog into a Podcast?

If you’ve been sticking to blogging up until now, you might be missing out on one of the best ways to tell the world about your brand or business – podcasting.

How to use Podcasts to Boost your Content Strategy

How to use Podcasts to Boost your Content Strategy

How to use Podcasts to Boost your Content Strategy

What can a podcast do to boost your overarching content strategy? Learn more about how podcasts can help create a more effective content offering for your brand.

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7 questions to guide your podcast strategy

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7 questions to guide your podcast strategy

7 questions to guide your podcast strategy

You know you want to make a podcast. But what comes next? Here’s the low down on developing a strategy that sets your podcast up for success.

The untapped value of podcasts for subscription services

The untapped value of podcasts for subscription services

The untapped value of podcasts for subscription services

How many times have you heard an advert on a podcast for a recipe kit, a beer club or razor delivery? We imagine the answer is, “lots.” You might even be advertising your subscription service on a podcast or two. But why not take it a step further? Rather than getting a slice of airtime on someone else’s podcast, you can host your own.

How to Become a Better Podcast Host

How to Become a Better Podcast Host

How to Become a Better Podcast Host

The best corporate podcasts have something in common: great hosting! While anyone can try their hand, it takes something special to be a capable podcast host. We share our three golden rules to becoming a better podcast host.

What's the key to great communications — and where do podcasts fit in?

What's the key to great communications — and where do podcasts fit in?

What's the key to great communications — and where do podcasts fit in?

Want to know how to communicate effectively with any group of any size? Meet Consulting guru, Chell Smith! Chell has grown successful global Consulting businesses at EY, Capgemini and Cognizant.

Podcast KPIs: How to measure the success of your podcast

Podcast KPIs: How to measure the success of your podcast

Podcast KPIs: How to measure the success of your podcast

When it comes to making a successful podcast, download numbers aren’t everything. Here’s what else you should be measuring.

Working Remotely? Use Podcasts to Boost Employee Engagement

Working Remotely? Use Podcasts to Boost Employee Engagement

Working Remotely? Use Podcasts to Boost Employee Engagement

2020 has seen a steep rise in the numbers of employees working remotely. It’s a situation in which clear internal communication – always important – becomes critical. Podcasts offer a creative solution.

Podcasts: An Alternative to Conferences?

Podcasts: An Alternative to Conferences?

Podcasts: An Alternative to Conferences?

Greener, cheaper and more inclusive: anything conferences can do, podcasts do it better.

Launching NatWest's New Branded Podcast

Launching NatWest's New Branded Podcast

Launching NatWest's New Branded Podcast

We worked with NatWest to produce their latest corporate podcast, Technically Speaking. Listen now!

Branded Podcasts: 3 Ways To Harness The Power of Pods

Branded Podcasts: 3 Ways To Harness The Power of Pods

Branded Podcasts: 3 Ways To Harness The Power of Pods

We lay out the three key ways organisations can utilise podcasts: brand and audience building, targeted sales, internal engagement.

The Most Common Branded Podcast Mistakes

The Most Common Branded Podcast Mistakes

The Most Common Branded Podcast Mistakes

So, you want to make a podcast? That’s great. All you need is a microphone, an echoey meeting room and a wannabe host with a motor-mouth. Well, not quite….

Pods are Powerful: Why Your Company Needs a Branded Podcasts

Pods are Powerful: Why Your Company Needs a Branded Podcasts

Pods are Powerful: Why Your Company Needs a Branded Podcasts

In our oversubscribed, over-saturated, on-demand world, getting peoples’ attention has never been more challenging. Are branded podcasts the answer?

Creating a Podcast for I Can Be

Creating a Podcast for I Can Be

Creating a Podcast for I Can Be

We worked with educational charity I Can Be to create a branded podcast where the tables were turned on our very own production team.

Interview with Message Heard Founder, Jake Warren

Interview with Message Heard Founder, Jake Warren

Interview with Message Heard Founder, Jake Warren

What does good audio quality sound like?

What does good audio quality sound like?

What does good audio quality sound like?

This simple little teaser gives you a back-to-back comparison of what sounds great and what sounds terrible. Can you hear why sound quality is important for engaging your audiences? We can.

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