Callum Wilson
The Power of Branded Podcasts

One often overlooked avenue for engagement is through editorial content. In this blog post, we'll explore how brands can effectively integrate editorial storytelling into their marketing strategies to resonate with their audience and drive commercial success.

The Power of Branded Podcasts
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The Best Finance and Investing Podcasts in 2023

The Best Finance and Investing Podcasts

Whether you’re brand new to the game or an expert looking to learn new tricks, these podcasts will help you climb to the top of the investment ladder. 

The Best Finance and Investing Podcasts in 2023
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What Podcast You Should Listen to Based on Your ...

What Podcast You Should Listen to Based on Your Astrological Sign

Looking for a podcast that suits your sign? Here is a breakdown of which podcast you should listen to based on your star sign!

What Podcast You Should Listen to Based on Your Astrological Sign
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The Best Podcasts To Learn About AI

The Best AI Podcasts

Since the launch of Chat GPT, AI is everywhere. We’ve listed the podcasts that are at the forefront of the machine-learning conversation and are diving into the business and ethics of the AI boom.

The Best Podcasts To Learn About AI
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Podcasts That Were Turned Into TV Shows

Podcasts That Were Turned Into TV Shows

With streaming services requiring a never-ending stream of new content, it’s no surprise Netflix and Disney Plus are turning to podcasts for new ideas. Here are 7 podcasts that have already been adapted for TV.

Podcasts That Were Turned Into TV Shows

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Podcast KPIs: How to measure the success of your podcast

Podcast KPIs: How to measure the success of your podcast

Podcast KPIs: How to measure the success of your podcast

When it comes to making a successful podcast, download numbers aren’t everything. Here’s what else you should be measuring.

What's your perfect podcast marketing mix?

What's your perfect podcast marketing mix?

What's your perfect podcast marketing mix?

When it comes to podcast marketing, there is no one size fits all solution. Instead, we break down the tactics and approaches that will help you create a podcast marketing plan that is built for purpose.

Podcast publishing 101: Where to publish your podcast?

Podcast publishing 101: Where to publish your podcast?

Podcast publishing 101: Where to publish your podcast?

Podcast publishing is a bit of a minefield — but getting it right is key to creating a successful podcast, so it's worth investing some time in. We've learned a lot from publishing our own shows, and we're here to share our learnings with you, so you don't fall into the common traps.

The SEO Benefits of Branded Podcasts

The SEO Benefits of Branded Podcasts

The SEO Benefits of Branded Podcasts

We explore three ways that podcast marketing will help boost your brands SEO performance, ranking and visibility.

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